All Things Trade Show: Ideas, Insights & More

Trade Shows are Trouble!
Trade Shows are Trouble!
A hilariously honest look at why trade shows are totally, definitely, absolutely a complete waste of time (wink, wink). Read more...
Are Trade Shows Really Wasteful? Why They Beat Individual Sales Meetings Every Time
Are Trade Shows Really Wasteful? Why They Beat Individual Sales Meetings Every Time
Despite criticism, trade shows prove remarkably resource-efficient compared to alternative business development approaches and individual prospect meetings. Read more...
Modern Trade Show Booth Design: Trends That Attract More Visitors
Modern Trade Show Booth Design: Trends That Attract More Visitors
Stay ahead of the competition with the latest trade show booth design trends, from modular layouts to bold lighting and tech-driven displays.   Read more...
Why More Exhibitors Are Choosing BTWN EXP for Exhibit Rentals
Why More Exhibitors Are Choosing BTWN EXP for Exhibit Rentals
Trade shows are brutal—high costs, hidden fees, and logistical chaos. BTWN EXP was built to fix that. Our no-BS rental exhibits help you dominate the floor with smart design, transparent... Read more...
Top U.S. Cities for Trade Shows And Why They’re So Popular
Top U.S. Cities for Trade Shows And Why They’re So Popular
Planning to exhibit at a trade show? Discover why Las Vegas, Orlando, Chicago, Atlanta, and New York City are the top U.S. destinations for business events and which trade shows... Read more...
Top 5 Reasons You Should Exhibit at a Trade Show (Even When You’re Not Sure It’s Worth It)
Top 5 Reasons You Should Exhibit at a Trade Show (Even When You’re Not Sure It’s Worth It)
Trade shows are still one of the best ways to generate high-quality leads, build real relationships, and strengthen your brand. In this post, we cover the top 5 reasons why... Read more...
Why Renting a Trade Show Booth Is Better Than Buying
Why Renting a Trade Show Booth Is Better Than Buying
Renting a trade show booth is often smarter than buying. It's more affordable, flexible, and hassle-free, especially when BTWN EXP handles everything for you. Read more...
Why You Should Combine Trade Show Booths with Activations
Why You Should Combine Trade Show Booths with Activations
Mixing trade show booths with interactive games is a smart way to attract attention, create memorable experiences, and collect quality leads—while BTWN EXP’s pro staff runs the fun. Read more...